by sid sharma | Dec 15, 2025 | Executive Communication
When a major tech company faced a crisis last quarter, its CEO remained silent for 72 hours. The market cap dropped $2 billion. Meanwhile, a competitor’s CEO faced a similar situation, utilizing immediate and authentic communication. Their stock rose 3%. The...
by sid sharma | Dec 15, 2025 | Executive Communication
Last month, a Fortune 500 CEO’s carefully crafted press release was entirely overshadowed by an employee’s viral LinkedIn post. Traditional executive communication isn’t just struggling—it’s becoming irrelevant. The employee’s post,...